This is a leadership role within our Services Group, reporting to the Head of Business Development.
We are seeking an experienced BD Manager who is looking to take the next jump to lead a significant number of direct reports, both Manager and Executive level, and create an energetic and entrepreneurial culture within the Group. The core of the role will be to identify opportunities within the Service Lines to share with our Sector Leads for go to market activation.
Your Role
Your responsibilities will include:
Business planning
- Strategic planning – Work with Senior Partners and other members of the M&BD Team to develop and deliver plans for each of the service line areas.
- Client plans – Support and work with our Client Engagement team to grow our Key and Sector Growth clients, supporting Client Relationship Partners where relevant.
- BD budgets – develop an annual BD budget, manage spend and advise on the best use of the budget to deliver maximum ROI and demonstrate progress and delivery of objectives from the market plan.
Marketing and communications
Work with our Marketing & Communications team to plan and deliver agreed sales and marketing objectives through:
- Thought leadership – scope and develop thought leadership campaigns that position TLT as experts.
- Legal and market insights – work with our Knowledge Lawyers, Digital communications and legal teams to create clear, concise, market-focused client updates.
- PR – identify and exploit opportunities to raise TLT's profile in the legal and industry press.
- Events/webinars – work with our Events Manager to plan and deliver a programme of events (in-person and virtual) that engage clients, targets and intermediaries.
- Speaking opportunities – identify and secure speaking opportunities that help to raise TLT’s profile.
- Marketing materials – create compelling marketing materials in line with our brand guidelines.
- Legal directories and awards – work with our lawyers to draft legal directory submissions and relevant award entries.
- Website and social media – work with our Digital Communications team to promote our Service Lines through our website and social media channels.
- Internal communications – produce regular updates and presentations on BD and marketing initiatives, new clients, significant work examples and financial performance.
Sales
- Proposals/bids – lead the development of compelling proposals/bids and pitch presentations with support from our Bids team.
- Lead generation – actively manage a pipeline of targets and use campaigns to generate new business leads. Provide BD/sales activity reports for return on investment.
- Effective use of CRM – to segment, target and manage sales campaigns.
- Build a network – develop your own network of intermediaries, targets and client contacts and use these to share communications and support lead generation and relationship building activity.
Team working
- Becoming a trusted advisor – to be successful in this role you will need to become a trusted advisor and business partner to partners and other stakeholders on all aspects of business development.
- Think nationally and internationally – provide seamless BD support across our UK office network and in partnership with our international alliance firms.
- Work collaboratively – work with the Marketing & Business Development team, key stakeholders and other business teams to drive the Sectors, Service Lines and Firm forward, effectively supporting our ambitious growth plans.
Your Skills and Experience
- Graduate or equivalent, with experience of working in business development / marketing within a professional services environment.
- Proven experience of managing multiple Direct Reports. Coaching and mentoring skills are key to this role.
- Enthusiastic, confident, pro-active, persistent and robust.
- Excellent organisational skills – able to multi-task, strong time management skills.
- Excellent communication and interpersonal skills and gains respect and credibility quickly, especially with senior stakeholders.
- Able to communicate and present clearly, concisely and credibly.
- Able to work well under pressure and to drive through major projects to completion.
- Able to understand the wider business issues and to generate and develop new ideas to add value to the business development process.
- Highly commercial – able to understand business issues impacting our clients
- Ability to assimilate large amounts of information quickly and an interest in learning
- Experience of using a range of marketing technologies would be advantageous
Your Team
The Business Development & Marketing team are instrumental in creating awareness of our brand to identify and win new business opportunities as well as delivering for our existing clients. This involves establishing and nurturing relationships and using everything from events to media relations to tenders to explore new business ideas. Within the team, we have specialists in: Business Development, Bids, Internal and External Communications, Campaigns, Client Engagement, Marketing & Design and Marketing Operations. TLT is different because we live our values. This comes down to the hard work we have put in building and promoting a strong brand that aligns to our business strategy.
About TLT
Fast paced, fast growing and forward thinking, TLT is the law firm that helps clients stay one step ahead, and we do the same for our people.
We work with high profile clients in innovative sectors. With local, national and international reach, we have over 1,800 people in offices across the UK and a network of partner firms across Europe, India and the US. TLT was named Law Firm of the Year at the Legal Business Awards 2023. This marks the third year in a row the firm has taken away this accolade in industry awards - having previously been named Law Firm of the Year at The Lawyer Awards in 2021 and the British Legal Awards in 2022.
Our purpose is to protect, prepare and progress our clients for what comes next and it’s essential that we do the same for our people, our planet and our communities too. In our open and collaborative culture, we encourage everyone to be their whole self, to have a voice and to contribute.
Our Benefits
We value our employees highly and we want you to feel valued. You’ll receive a competitive salary with an annual pay review. You will also have access to an extensive range of benefits via our flexible benefits scheme including 25 days holiday (which will increase to 30 days based upon length of service) and private medical insurance.
At TLT we have a progressive fully flexible working approach. We empower our people to work in a place and at a time that meets their needs, those of their clients and of the wider team and firm. Part of this agile approach is a focus on hybrid working and supporting the work/life balance of our people. We’re happy to talk about how flexible working can work for you and this role.
TLT is committed to creating a diverse and inclusive working environment and encourages applications from all suitably qualified people, regardless of disability, race, gender identity, sexual orientation, or any other characteristics protected by the laws in the locations in which we operate.
We welcome applications from people with disabilities and are committed to providing reasonable adjustments, where necessary, to make interviews and jobs more accessible. Should you have any difficulty during the recruitment process, require any reasonable adjustments or an application to Access to work please contact the recruitment team on Recruitment.Operations@TLT.com
